Ashurst advises shareholders of ECENTA AG on company sale to VASS group

The German consulting company ECENTA is specialised in Customer Experience solutions on SAP CX technology (Sales, Service, Marketing and Commerce). Founded in 2000 and headquartered in Walldorf, Germany, ECENTA became an international success, with 10 offices on three continents. The company's main markets are currently the United States, Middle/North Europe and South East Asia. Its staff of 220 professionals are experts in the implementation of complex projects for numerous clients across a variety of industries.

Madrid-based VASS group, which was acquired by private equity company OEP (One Equity Partners) at the end of 2020, specialises in the digital transformation of companies.

The acquisition of ECENTA is part of the VASS group’s strategic commitment to continue its growth. The sellers, who are in ENCENTA's management team, will continue to work for the company and help to implement the integration of the companies.

The Ashurst team was led by partner Dr Benedikt von Schorlemer. He was assisted by corporate partner Dr Gerrit Clasen as well as associates Jan Ischreyt, Sara Kreiner and Marta Timoner. Counsel Lukas Müller advised on employment law, partner Dr Anders Kraft and senior associate Dr Susanne Knoch provided advice on tax law aspects.